Advert: Kellogg’s Special K – My Special K Scales 2013
Music: Salme Dahlstrom – C’mon Y’all
In the run up to 2013, Kellogg’s have updated their My Special K Scales advert from July 2012. The track used in the ad is from New York-based Swedish singer Salme Dahlstrom. C’mon Y’all has been used to promote many brands, mainly in the US. All the tracks on her album The Acid Cowboy Audio Trade have been licensed for use in TV and film which seems to follow the model set by Moby in the 90s with his Play album. C’mon Y’all is available to download from iTunes.