Advert: Waitrose – The Story of Giving
Music: The Lumineers – Big Parade
Waitrose is launching a series of ‘The Story of Giving’ TV ads for Christmas 2013, telling the story of giving the perfect Christmas dinner with free-range turkey, and also the story of giving something back to local communities. The soundtrack is a song from the Lumineers, last heard on the popular E.ON Energy ads. The song in these Waitrose ads is called Big Parade, and it’s available to download from iTunes.