Advert: Betfred – The Dudes
Music: Wilson Pickett – Land Of 1000 Dances
Meet the Dudes – a pair of cool characters Betfred say are here to save football – in this TV ad for the betting firm. After showing the pair performing a series of keepy-uppy tricks, the ad concludes that if you love a bit of fun, ‘you’ll love a bit of Betfred’. We recognise the Dude in the leather jacket as former Milwall, Brighton and Reading striker Kevin Bremner. Anyone recognise his silver-haired partner? The funky soul track is Land Of 1000 Dances by Wilson Pickett, recorded at the famous Muscle Shoals studios in Alabama, and released on the Atlantic label in 1966. It’s available to download from iTunes.