Actimel – Rock’n’Roll Roadworker

Advert: Actimel – Rock’n’Roll Roadworker
Music: Ram Jam – Black Betty

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Actimel presents a day in the life of a rock’n’roll roadworker in this TV ad, suggesting the yoghurt drink is a strong way to conquer your day. The familiar rock track is Black Betty by Ram Jam from 1977. It’s actually a cover version of an African American folk song popularised in 1939 by Lead Belly. The Ram Jam veersion is available to download on iTunes.

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