Advert: BMW 5 Series – Ambition, Raised
Music: James Brown – The Boss (Remix)
BMW aims to raise ambitions with the new 5 series in this TV ad. The song is James Brown’s ultra-funky The Boss, from the 1973 soundtrack to the film Black Caesar. It’s been given a subtle remix for the ad, with the addition of a hip-hop style kick-drum line. The original version is available to download on iTunes.