Advert: Kenco – Coffee vs Gangs
Music: Smith & Elms featuring Socio and Dana Che
This Kenco TV ad from the JWT agency presents a brand with a social conscience, showing how the company is attempting to help young people in Honduras stay out gangs by teaching them to become coffee farmers. The soundtrack was specially created for the ad by London music production company Eclectic Music. It was composed by Eclectic’s Colin Smith and Simon Elms, with lyrics by Honduran rapper Socio, in collaboration with fellow rapper Dana Che. The track was mixed at Greek Street Studios. It’s not commercially available.