Uncle Ben’s – Life Lesson

Advert: Uncle Ben’s – Life Lesson
Music: Jake Kitchin – Show Me The Way (Peter Frampton cover)

Download Peter Frampton original on iTunes
Get Peter Frampton original at Amazon

This animated Uncle Ben’s TV ad has been around for a while in the US, and now makes it onto UK screens. It features a dad teaching his son to cook using Uncle Ben’s original rice, with the aim of encouraging parents and kids to cook together. The song is a kid-friendly cover version of Show Me The Way by 70s prog rock arena-filler Peter Frampton, as featured on the 1975 and 1976 albums Frampton and Frampton Comes Alive!. The kid cover was recorded specially for the ad, and is performed by teenage singer and actor Jake Kitchin. It isn’t available to download, but you can download the Peter Frampton original on iTunes. (There is also another animated Uncle Ben’s ad from the US, Fresh Start, featuring a dad and daughter cooking, and soundtracked by a cover of The Sign by Ace of Base.)


Free updates

Enter your email to receive TV Ad Music's free instant, daily or weekly updates.