Advert: Bank of America – The Power to be Me
Music: Black Pumas – Colors
iTunes download
Amazon download
In this advert, Bank of America lets the public know of one of its most important corporate values: diversity and inclusivity. The advert starts with people from different walks of life, races, gender, ages, all seemingly random. The video later reveals that these are some of the 200,000 people that work for the bank, emphasising how they believe in the power of creating a more inclusive world. The music in the advert is “Colors” by Black Pumas. It’s from their self-titled album released in 2019. It’s available to download on iTunes.