Advert: Amazon Christmas Ad – Joy Ride
Music: The Beatles – In My Life
Amazon’s 2023 Christmas advert is a story about life-long friendships, showing how joyful moments are made even more special when they’re shared with those you love.
The campaign centerpiece is a 60-second spot called “Joy Ride,” which depicts three older women who are seen gathered outside on a park bench in winter.
They watch as children and teens sled down a hill, a scene seemingly reminiscent of their younger years. Later, one of the women orders seat cushions on Amazon, which the trio then use to sled together as flashbacks from the past come into focus during a gleeful trek down the hill.
The piano music playing in this advert is an instrumental rendition of the Beatles’ “In My Life,” which ranked No. 23 on Rolling Stone magazine’s 500 Greatest Songs of All Time.
It’s available to download or preview from