Advert: Reed.co.uk – Love Mondays
Music: Joy Crookes – It Must Be Love (Labi Siffre / Madness cover)
Recruitment agency Reed.co.uk is on a mission to help people love Mondays with a range of new jobs, courses and careers, promoted in a trio of ads – Windy City (above), Dancing Feet and Traffic Jam (both below), in which the Monday commute gets a lot more fun. All three ads are soundtracked by a bespoke recording of the song It Must Be Love, originally a hit for Labi Siffre in 1971, then covered by Madness in 1981. The version used in the ad, sung by Joy Crookes for the Native Music agency, isn’t currently commercially available. However you can download the Labi Siffre original and
download the Madness cover version on iTunes.